15 October 2026
Threesna Sharfina
Medan, October 15, 2026 – The Faculty of Vocational Education, Universitas Sumatera Utara (USU), announced a short-video Reels Content Competition for university students under the theme "Vocational Action, Impactful Work" to foster digital storytelling and showcase student-led applied solutions.
Medan – As part of the upcoming EXPO Vokasi USU 2026, the Faculty of Vocational Education, Universitas Sumatera Utara (USU), is inviting university students to participate in the Reels Content Competition. The short-video contest aims to enhance digital communication capabilities, creative thinking, and public messaging skills among higher education students.
Centered on the theme "Vocational Action, Impactful Work" (Vokasi Bergerak, Karya Berdampak), the competition serves as a creative platform for students to produce engaging, educational, and innovative short videos. Through their submissions, participants are encouraged to document practical field studies, applied research, community engagement initiatives, and student-driven innovations that address real-world community and industrial challenges.
The initiative aims to strengthen digital literacy while highlighting the practical contributions of vocational higher education. By capturing academic and hands-on experiences on video, students help demonstrate how applied education translates into tangible societal and industrial solutions.
Registration for the university-level competition is completely free of charge. Winning participants will receive monetary awards and official certificates in recognition of their digital content contributions.
Full competition criteria, technical requirements, and submission portals are accessible on the official event website (https://expo.vokasi-usu.id/
Through this initiative, the Faculty of Vocational Education USU continues to support adaptive, technologically proficient, and socially conscious students equipped to communicate impactful solutions in the digital age.
This student competition directly aligns with Sustainable Development Goals SDG 4 (Quality Education) by upgrading digital communication and creative skill sets, SDG 8 (Decent Work and Economic Growth) by highlighting applied vocational innovations for future career readiness, and SDG 9 (Industry, Innovation, and Infrastructure) by promoting student research and technology-driven community solutions.
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